What Is NGR (Net Gaming Revenue)?
If you're on a RevShare deal, there's one term that quietly decides your income — and it isn't the percentage. It's NGR: Net Gaming Revenue. Your share is a percentage *of NGR*, so how NGR is defined matters at least as much as whether the headline says 30% or 40%. Most affiliates never read the definition. The ones who out-earn them do.
The simple version
NGR is roughly what your players lose, minus the operator's costs on them. In formula terms:
NGR = player losses − bonuses − payment fees − (sometimes) admin/platform fees
Your RevShare is applied to that number. So a "40% RevShare" deal doesn't pay you 40% of what players lose — it pays you 40% of what's left *after* the deductions.
GGR vs NGR — the two numbers
You'll see both terms; they're not the same.
| Term | What it is |
|---|---|
| GGR (Gross Gaming Revenue) | Player losses, before any deductions |
| NGR (Net Gaming Revenue) | GGR minus bonuses, fees and costs |
RevShare is almost always paid on NGR, the smaller number. If a deal quotes GGR, read very carefully — and confirm which one your percentage applies to.
What gets deducted (and where deals differ)
Some deductions are standard and fair:
- Bonuses granted to the player.
- Payment processing fees.
- Chargebacks and fraud.
Others are where two "40%" deals become very different:
- Admin / platform fees — a percentage skimmed off before your cut.
- Licensing or "royalty" fees — passed down to the affiliate.
- Aggressive bonus accounting — how bonus costs are attributed to your players.
Two networks can both advertise the same percentage and pay meaningfully differently based purely on this list.
The percentage is the part they advertise. The NGR definition is the part they hope you won't ask about. Ask about it.
The one question to ask
Before you sign any RevShare or hybrid deal, ask: "Exactly how is NGR calculated — what is deducted before my percentage is applied?" A confident, specific answer is a good sign. Vagueness is a red flag.
Pair that with the other two questions that decide RevShare income — is there negative carryover, and is the share lifetime or time-capped (see CPA vs RevShare vs Hybrid).
What clean looks like
A fair deal has a clear, reasonable NGR definition, no surprise admin-fee skims, no negative carryover, and a real-time dashboard where you can see the revenue your players generate and how your share is calculated. That transparency is the standard iGaming Gods runs — the numbers are yours to audit, not a black box.
FAQ
What is NGR in simple terms?
Net Gaming Revenue is roughly what players lose, minus bonuses, payment fees and sometimes admin fees. Your RevShare percentage is applied to NGR — so it, not the percentage, sets what you actually earn.
What's the difference between GGR and NGR?
GGR (Gross Gaming Revenue) is player losses before deductions. NGR is GGR minus bonuses, fees and other costs. RevShare is almost always paid on NGR, not GGR.
Why does the NGR definition matter?
Because two networks can both advertise "40% RevShare" and pay very differently depending on what they subtract before your cut. Heavy deductions shrink the base you're paid on.